Discover interesting facts & figures about our brand
Sustainability isa very important topic for our consumers and for us, too. We are firmly convinced that outstanding product quality, protecting the environment, adhering to social and ethical principles and economic success do not have to represent conflicting goals.
Which is why we assume our responsibilities at Loacker.
In the last years, we have achieved the following goals:
- we switched to a thinner packaging film and saved approximately 10 tons in materials.
- we reduced the use of plastic films and replaced them with cardboard. We saved 20 tons in polypropylene.
- we removed wrapping film made with cellophane on our display boxes and saved 8,586 kg wrapping film and 59,400 kg cardboard per year.
To deliver a perfect, fresh and, more than anything else, a crispy and light product to our consumers which mirrors our quality and flavor standards even after travelling across the globe, we need high-quality packaging films. They have to meet very demanding goals (humidity barrier, protection from changes in temperature, legal framework) and at the moment cannot be replaced by a greener alternative. Our packaging experts are in constant exchange with packaging producers and research institutes to change the situation. We also invest in in-house R&D projects to get closer to our common goal: a sustainable flavor for our products.
Loacker produced all its products in Unterinn/Auna di Sotto, Italy, well into the 90s. However, the production plant could no longer meet the market’s demands; moreover, we could not expand on site due to space restrictions. We looked high and low for a place that would feature the same traits found in Unterinn/Auna di Sotto: surrounded by nature, at 1,000 m altitude, with pure water and fresh air. We found those exact conditions in Heinfels, Austria, and built our second production plant there. We still produce part of our products in Italy, and the remaining in Austria. We are firmly convinced that flavor knows no borders. To guarantee smooth product traceability, we always print the individual production location on our packaging.
