The concept ‘Mindful Indulgence’ is our belief that we can enjoy the authentic pleasure of our premium wafers and confectionery responsibly by considering the impact that our choices can have on our well-being, on people, and on the planet.
We combine uncompromised quality and transparent communication with concrete actions that respect people, local communities, and the environment.
We deliver clear and truthful communications that respect our consumers and comply strictly with the applicable directives. We avoid vague buzzwords and back every claim with transparent, third-party verifiable data.
We refine our products to maintain natural integrity while designing new options for diverse dietary preferences. We continue to improve our recipes to ensure our products have a simpler, cleaner label, which means fewer, more recognisable ingredients.
How does Loacker drive systemic change through R&D? Rather than relying on isolated solutions, Loacker invests in an international research ecosystem that combines cutting-edge technology with circular economy principles.
In 2025, we carried out 26 R&D Projects, collaborating with 8 national and international universities and research institutes (such as ETH Zurich, Wageningen University, and Università della Tuscia) to advance food safety, process optimization, and sustainability.
As a Società Benefit, our legal status mandates that we balance economic targets with public benefit goals across our entire value chain. We invest in long-term 20-year visions rather than short-term quarterly profits, driving social ROI and environmental regeneration in the territories where we operate.
Inspired by our founder Alfons Loacker's passion for sport, we have always promoted sporting activities at various levels, from national competitions to associations for all ages. We view active movement and team discipline as essential tools to counter sedentary habits and digital dependence in young people.
We proudly support Ritten Sport, where many young people are involved in sports and cultural activities that foster social connection, personal growth, and the discovery of their passions. In 2025, our partnership (spanning 15 sports divisions) reached 1,678 total participants (+8% vs. 2024).
To mark our 100th anniversary, we launched urban transformation initiatives that blend environmental greening, art, and social inclusion.
Urban Regeneration
We believe the natural flavors of quality ingredients speak for themselves. That's why we only use real vanilla pods, cocoa, and we freshly roast our hazelnuts in house for an even more intense aroma.
We don't need artificial colors to make our products appealing. The vibrant hues in our treats come naturally from ingredients like fruits, vegetables, and spices.
We use traditional baking methods and high-quality ingredients, as well as high standard packaging materials to ensure long-lasting freshness, without the need for artificial preservatives.
We source our ingredients from non-genetically modified crops, ensuring the natural integrity of our products.
